Tag Archives: tv

Evolving traditional communication channels: Interactive Billboards and Cinema ads

Advertising is becoming more and more focused on the getting the consumer involved in the process, it’s no longer a one way broadcast model but a two way communication model where the audience play a vital role in any brand … Continue reading

1 Comment

Filed under advertising, campaign, Digital, Future, Marketing, Technology, Trends

Top 10 Trendplanner tweets: June 2009

Once again using the magic of Hootsuite here are the most clicked links from the Trendplanner Twitter account for last month. For other useful Twitter links on similar themes, check out Qapture which collects links shared by various people on … Continue reading

1 Comment

Filed under advertising, campaign, Digital, Marketing, Mobile, music, psychology, Trends

BBC The Cut: The future of youth TV?

The BBC is to a launch a new series aimed at 12-17 year olds called The Cut. But this is not just another Grange Hill or Byker Grove , this series is embracing the new technologies available to the youth … Continue reading

1 Comment

Filed under Digital, Future

Honda Insight: Don’t simply post TV ads online – use the power of digital to bring them to life

more about “Honda Insight – Don’t simply post TV …“, posted with vodpod These days it goes without saying that your TV ad should live online. But why simply post the ad online, ignoring the possibilities of the digital channel? … Continue reading

Leave a Comment

Filed under advertising, Digital