Tag Archives: brand
Google: Power and ambition harming the brand?
Here’s a well put together video that aims to help people comprehend just how powerful Google is, and how incomprehensibly powerful they may become. Is it possible to command such power and retain the principle “don’t be evil”? Or on … Continue reading
Filed under advertising, Digital, Future, Google, Technology
Sony turns ads into jeans
What do you do with massive poster ads that have been replaced? Well if your Sony Japan you turn them into jeans. I spotted this great little campaign in the Sony building Tokyo. On the outside of the building there … Continue reading
Global Brands Need a Global Branding Strategy No exceptions – Pepsi Learn the Hard Way
This is the somewhat controversial Ad for Pepsi Max created by BBDO Dusseldorf (who said the Germans had no sense of humour?!). It plays on the single calorie in Pepsi Max and how it’s loneliness might drive it to drastic … Continue reading
Filed under advertising
