Category Archives: campaign
Kraft let you tag with a smile
Here’s a new Facebook app from Kraft that lets you tag web content with your smile. When you see something you like, you press the smile button on your toolbar, which bookmarks the link and takes your photo. I guess … Continue reading
Filed under advertising, campaign, Digital, Food and Drink, Future, Trends
Is this the Next model?
So another competition with an online voting mechanic, where a decision usually made by the select few is opened up to the public. This time it’s the chance to become a Next model. I’m pretty certain most people could have … Continue reading
Filed under advertising, campaign, Digital, fashion
Twitter: An established customer service channel
It wasn’t too long ago that there was only a handful of brands on Twitter and of these only a few were doing anything remotely positive with the service. Many brand profiles were just making random product announcements or simply … Continue reading
Man City: Breaking the Big Four with the latest marketing techniques
In English Football there are 4 dominant teams, Man United, Chelsea, Liverpool, and Arsenal, collectively they’re known as ‘The Big 4′. Their dominance on the pitch is reflected in their level of support both in the UK and across the … Continue reading
Filed under advertising, campaign, Digital, Marketing, sport, Technology
