Recently Trendplanner looked at Brand collaboration, and how brands can join together to share in each others positive associations and audience. One example given was the collaboration between sports brand Puma and classic shoe brand Loake, which produced an interesting piece of footwear that was one part smart shoe and one part trainer.
Puma are not the only sports brand to collaborate with other brands to produce some interesting trainers. Here’s 5 of the best examples:
Adidas & Disney
Levi & Nike
Onitsuka Tiger & Mini
Reebok & Hasbro (Monopoly)
Adidas & Goodyear
Want people to promote your brand where ever they go? Just get your brand on their feet!
2 Comments
May 5, 2009 at 12:51 pm
[...] or not you’re paying attention, consumers are out there talking about your brand and your company. You’ll never know if what they’re talking about is good or even if [...]
May 12, 2009 at 11:38 am
[...] one key trait. Electronic brands can and have collaborated with fashion brands, you just need to look to footwear to see the possibilities of brand [...]