Comments on: Augmented Reality: What? Why? When? http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/ A Planner Observes. Advertising, Marketing, Digital, Trends, Psychology, Fashion, Technology, Things… Sun, 23 Oct 2011 02:11:54 +0000 hourly 1 http://wordpress.com/ By: Lego: Pretty cool for a 50-year-old « Trendplanner http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/#comment-306 Wed, 15 Jul 2009 18:09:23 +0000 http://trendplanner.com/?p=297#comment-306 [...] using, but they are heavily involved in developing the technology they will be using in the future. Augmented reality appears to be starting to take off, and Lego are one of the brands at the forefront of developing [...]

]]> By: The evolution of AR: 5 of the best Augmented Reality examples « Trendplanner http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/#comment-266 Thu, 11 Jun 2009 15:05:27 +0000 http://trendplanner.com/?p=297#comment-266 [...] 5 of the best Augmented Reality examples Jump to Comments There’s a lot of hype round Augmented reality (AR) right now, people are trying to combine the ‘real world’ and the ‘digital [...]

]]> By: Florian Holstein http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/#comment-93 Wed, 11 Feb 2009 08:01:00 +0000 http://trendplanner.com/?p=297#comment-93 You might wanna check out the MINI AR print ad and the Ray Ban USA website:

http://technabob.com/blog/2008/12/17/mini-augmented-reality-ads-hit-newstands/
http://www.ray-ban.com/USA/ (Features, Virtual Mirror)

]]> By: Adam Bow http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/#comment-83 Tue, 03 Feb 2009 06:51:49 +0000 http://trendplanner.com/?p=297#comment-83 hi…recently dropped a post on AR. Metaio is responsible for the Lego, Santa, and Mini ads you see. They are doing some really great work. Have you checked out the Fanta tennis game too? All great stuff.
http://artifactmarketing.blogspot.com/2009/01/artifact-makes-friends-with-santa.html

]]> By: olapersson.se » Blog Archive » Lego makes use of augmented reality http://trendplanner.com/2009/01/14/augmented-reality-what-why-when/#comment-75 Mon, 26 Jan 2009 08:35:05 +0000 http://trendplanner.com/?p=297#comment-75 [...] is the first time I’ve come across a really well thought thru use of augmented reality (click for a good explanation). The mobile phone apps + postcards and related ways of using it doesn’t really get anywhere [...]

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